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Editor's note
Welcome to MyCustomer.com - the voice of the customer relationship management (CRM) profession.
Visit our forums for all your questions and opinions on CRM. And if you've yet to join our community, why not register now - for free - and receive the latest updates delivered directly to you by email bulletin.
This month sees us turning our attention to how organisations can use technology to deliver value to customers. Therefore, in addition to our usual daily content, we'll be looking at topics including social software, mashups, next best action marketing and location-based content.
Be sure to check out Jennifer Kirkby's June analyst report which provides a strategic overview of the topic, tying this month's content together.
Elsewhere, voting has now begun for the Software Satisfaction Awards 2008, which are organised by MyCustomer.com's parent group Sift Media and CCH. Nearly 2,000 people voted in 19 categories last year and we need your help to make the awards even bigger and better in 2008. Have your say in the awards - complete the online survey!
Neil Davey
Editor
MyCustomer.com
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Why customer service demands a multichannel strategy
By failing to embrace multichannel service provision, companies risk alienating their customers. Verint Consulting's Helen Murray looks at real world examples of successful multichannel service. more...
Editor's choice
Customer communication feature
Special Report: Oracle "not running out of gas" Another strong quarter for Oracle, but as it lowers expectations for the current quarter could it be feeling the effects of the economic downturn? more...Customer service & experience video
Video voxpop: Who gives great customer service? MyCustomer.com delivers the latest in a series of video voxpops, where the general public shares its thoughts on key issues relating to customer service.more...MyCustomer.com news blog
Breaking news and views on the world of customer management courtesy of news and analysis editor Stuart Lauchlan, including: SAP vs NetSuite: Round two. more...Exclusive analyst report
New technologies every marketing manager should know about It is now a pre-requisite for strategic marketing managers to be IT literate. So what are the key technologies every good manager should be seeking out to enhance their ‘customer asset’? more...Download of the week
Selling in turbulent times - how to deal with an economic slowdown By CSO InsightsThis paper explains how to take immediate action to support your sales teams.
Latest features
Latest supplement: Business intelligence
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